A. If you see the word Experience in the SLP back end you are not using the latest version of SLP. As of version 4.7.9 the menu tab formerly named “Experience” is now named Settings in Store Locator Plus . This change was made because of the confusion people had with the name in the menu and the Experience add-on. The settings under this tab determine how the front end, that part of the plugin your site visitors interact with, looks and behaves. The settings under this tab change how the plugin appears to the site visitor and what functionality is available to the site visitor. Some of the attributes set here can be overridden via shortcode attributes with the Experience Add-on.